Marketing Mastery for Non-Marketing Professionals Course

The Marketing Mastery for Non-Marketing Professionals Course is designed to equip professionals from various fields with fundamental marketing knowledge and skills. It offers practical insights into how marketing impacts business strategies and growth, without requiring prior marketing experience.

Suitable For:

✅ Non-marketing professionals looking to understand marketing principles
✅ Managers and team leaders from departments like HR, finance, and operations
✅ Entrepreneurs and small business owners aiming to improve their marketing strategy
✅ Professionals in customer service, sales, or administration who want to collaborate more effectively with marketing teams

Key Course Features:

✔ Fundamentals of Marketing: Introduction to key marketing concepts and strategies
✔ Target Audience & Market Research: Learn how to identify and segment target markets
✔ Digital Marketing Overview: Basics of social media, SEO, email, and content marketing
✔ Branding & Positioning: Understand brand development and how to differentiate in competitive markets
✔ Effective Communication: Master messaging and communication techniques for better customer engagement
✔ Practical Case Studies: Apply real-world marketing scenarios to build problem-solving skills

Course Outcome

✅ Improved Marketing Understanding: Gain practical knowledge of marketing strategies and tools
✅ Cross-Functional Collaboration: Enhance teamwork between marketing and other business departments
✅ Confidence in Marketing Discussions: Develop the ability to participate in and contribute to marketing conversations
✅Increased Business Growth Potential: Leverage marketing insights to support business development and decision-making

Key Info:

Duration: 1 Day

Structure: Online / On-Premises

Participants: Up to 12

Availability: TBC

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Why people choose Samson

    
 
 
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   Marta Guinovart 
 
 
 
 Trustindex verifies that the original source of the review is Google. Very happ with the service and the flexibility of Samson Training. Melody was very accommodating with the organisation and Kean gave us very clear and detailed information on how to proceed with first aid.
  
 
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   Paul Tanner 
 
 
 
 Trustindex verifies that the original source of the review is Google. The training was excellently delivered and was well received and understood. The service was very flexible and the candidates enjoyed it
  
 
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   Liam Bannable 
 
 
 
 Trustindex verifies that the original source of the review is Google. Service was excellent form start to finish, arranging dates for training they were very flexible. Training itself was excellent. Trainer was very good. Would highly recommend Samsung Training.
  
 
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   Connor O'Flynn 
 
 
 
 Trustindex verifies that the original source of the review is Google. I have completed two courses with Samson Training, each with a different instructor. They have both been excellent courses with very good instructors, and the communication with the organisers are second to none. A special thanks to Melody who kept me up to date and informed on my upcoming training!
  
 
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   Caitriona Hurley 
 
 
 
 Trustindex verifies that the original source of the review is Google. Recently Booked an IOSH Health and Safety Course through Samson.  Samson did not directly provide the training but I found them easy and reliable to deal through they found a course provider to best suit my requirements. I really enjoyed the course and the course instructor through her own experience was able to provide real life examples of Health and Safety Issues. There was interaction with Q & A’s between different sections of the course which kept the course interesting.
  
 
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   Svetlana 
 
 
 
 Trustindex verifies that the original source of the review is Google. I had few  courses done  recently  with  SAMSON Training. I  can say  all the  instructors are very professionals pleasant. I really  enjoy the the  time . Highly recommend SAMSON .
  
 
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   james hanly 
 
 
 
 Trustindex verifies that the original source of the review is Google. We have used the services of Samson training on a number of occasions, and have always found them to be very proficient and professional at all times. I have no problem in highly recommending them for all aspects of training requirements.
  
 
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   Stephen Bryan 
 
 
 
 Trustindex verifies that the original source of the review is Google. Fantastic service, Trainer was highly killed in course delivery and knowledge content. All questions answered. No pressure as regards learning and would highly recommend Samson for training needs.

Marketing Mastery for Non-Marketing Professionals Course

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